Tapping into EU Europe is the largest market for fund products after the United States. Despite the advances of the European single market, it is no easy task for a Promoter to maintain a successful, viable and compliant distribution strategy. The temptation for those new to capital raising in Europe may be to think “I’m not going to bother, this is going to take too much effort” or even, “these rules don’t really apply to me”. However, with forward planning and guidance, the European market remains open to the rest of the world. The Right Route When looking for an … Continue reading Marketing in EU